Sentinel Software Monetization Solutions for Embedded Applications

Staying Physical and Profitable in a Virtual World

The market for intelligent hardware systems still presents ever-growing revenue and distribution opportunities. This market however is becoming increasingly competitive and is laden with high manufacturing and inventory costs, compliance hurdles and the potential theft of trade secrets. To stay competitive, profitable, and customer-centric in today’s increasingly virtual world, modern high-tech equipment manufacturers are transitioning from what was once a pure hardware-based business model to a software-based business model. For those organizations still shipping their software within a physical piece of equipment SKU reduction, remote sw-based feature and upgrade management, and the ability to protect IP from tampering and reverse engineering is critical. Software protection, licensing, and entitlement management solutions provide high-tech equipment manufacturers with the tools necessary to reduce physical inventory, simplify distribution and device management, enhance the customer experience, and  improve overall operational efficiency. 

With SafeNet’s Sentinel Software Monetization solutions, high-tech device and equipment manufacturers can increase profits by protecting against losses due to software piracy and intellectual property theft, and use licensing to enable innovative business models that increase value and differentiate products. SafeNet’s Sentinel solutions fully integrate with your existing software product lifecycle to minimize disruptions in development and business processes.

Making the Transformation from Hardware Vendor to Software or Service Provider

 While IDC predicts virtual machines will outnumber physical machines 2:1 by the end of 2012, Rapid adoption of virtualization and the enterprise market’s the growing desire to consume goods as a service via the cloud is driving many high-tech device manufacturers to revaluate their financial security and develop a strategy for making the move to a software-only and eventually a service-based business model. For those organizations aiming to make the move to the cloud, the journey is going to require a business evolution. These hardware vendors turned software vendors are going to need to adapt the way they monetize their offerings in these new environments. They are going to need to embrace new, more appropriate license models that enable them to appropriately enforce, audit, and price their offerings. Finally, they are going to need to embrace a more sophisticated means of entitlement management.  

Learn more about SafeNet’s Sentinel Software Monetization Solutions for Evolving High-tech Device & Equipment Manufacturers: 

Sentinel HASP – Out-of-the-box software licensing and IP protection for applications delivered to a work station or embedded within hardware.   

Sentinel RMS – Flexible, enterprise-grade software licensing and management toolkit for applications delivered to a work station or embedded within hardware 

Sentinel EMS – Sophisticated, web-based entitlement management system for applications delivered to a work station, embedded within hardware 

Sentinel Cloud Services – Flexible licensing and entitlement management services for SaaS applications